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7 Powerful TED Talks That Can Change Your Business

How often do you watch videos on YouTube? Do you search for videos on topics to help you with your business? There’s never been a time before where we’ve had instant access to the wisdom and insight from some of the worlds smartest, most talented and wisest people. This wisdom is gathered in one place and continues to grow every year at TED (Technology, Entertainment and Design). Every year TED holds a conference (as well as numerous independent TEDx events held around the world), which feature passionate and often revolutionary speakers who discuss both current and evergreen ideas, topics and issues. Their very motto is “Ideas worth spreading”. The best part is that anyone at any time can access this collection of wisdom and inspiration, for free, from the comfort of their computer or electronic device. I have brought together seven of my favorite business related TED Talks that can inspire businesses of all sizes. These talks are inspiring, funny and most importantly informative about how we can create better, more successful businesses. Whether you are an entrepreneur, business owner or employee, here seven powerful TED talks that you need to watch. 7 Business Changing TED Talks Understand Your Brand’s […]

4 Proven Customer Retention Strategies [Increase Profits by 25-95%]

There’s so much emphasis on new forms of communication, contact, and customer service. But when it comes to clients returning to your business again and again, old-school strategies are more important than ever. That’s because repeat clients hold a lot of potential value for future profits and revenue—and they’re a lot easier to convert than brand-new clients. Customer retention doesn’t have to be complex; in fact, there’s a simple four-part strategy that’s easy to implement and use. It involves making the experience for the customer valuable, simple, impactful, and personal. How can you improve retention, and ultimately improve your business? This graphic helps you discover a process that works. Graphic and intro provided by and included with permission from Salesforce. It’s Easier to Get Sales from Existing Customers Than a New Customer Considering that 80% of your profits will come from 20% of your existing customers, that makes a huge case for the importance of being able to retain your existing customers. When you combine this knowledge with your actual probability of converting an existing customer (around 60 to 70%) to the much smaller probability of converting a new customer (about 5 to 20%), it should be clear that your […]

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