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Blogging Tips, Tactics and Trends: Survey Results

Are you looking for the most current blogging tips, tactics and strategies? Do you want to know what the pros are doing when it comes to content marketing and blogging? Keeping up with the latest trends and tactics on blogging can be daunting, however our friends over at Orbit Media Studios recently shared the results of a survey, which included over 1000+ bloggers and their take on creating blog content for your business. This seemed especially timely as 2017 approaches and it is time to start planning your content marketing strategy for the upcoming year. These results will show you what is working successfully for the top bloggers right now in terms of time, length, frequency, promotion and measurement. While I am not suggesting that what works for the majority will work for your content efforts, these results can give you a great place to begin, especially if you are just starting out or are not seeing the kinds of results from your content that you want. I encourage you to experiment with your approach, to find what will work best for your industry, business and community. Remember that quality is more important that quantity. Here are the results from […]

9 Qualities to Create Compelling Content Marketing

Content marketing has been around for a long time however it’s being talked about more and more. Content for your business may mean blog posts, graphics, videos, live streaming or podcasts. Have you ever wondered what you could do to help improve your ability to create content that is regularly shared and engaged with by your community? I am going to share with you the nine qualities successful content marketers have that allow them to consistently create amazing content that is eagerly consumed and shared by their communities. It is important to remember businesses that are successful at content marketing likely did not start out with all these qualities, but often developed them over time. You too can work to develop these qualities for yourself to improve your content and the success of it. Here are the nine qualities that successful content marketers share and how you can build these qualities in yourself and/or your team. 9 Essential Qualities of All Successful Content Marketers  1. Passionate Passion is a vital driving force behind creating great content. It is why you will consistently create awesome and valuable content for your community. Your passion is important as it is tied into why […]

13 Types of Highly Engaging & Shareable Content

Do you have a content marketing strategy for your business? Does your content strategy include creating content that your target market wants to share? Whenever the topic of content marketing comes up, it doesn’t take long before somebody throws their fist in the air to once again proclaim that, “content is king!” But how often have do you take the time to truly define a content creation strategy for your blog posts and social media content? It’s easy to throw the term “quality content” around but it takes a lot more effort to ensure your content marketing plan consists of content that is worth looking at. In fact today, you may even say good content isn’t enough, the goal is to create content that is shareable. In this article I’ve outlined 13 types of content that people love to share. 13 Ideas To Inspire Your Content Strategy Scroll down for the entire article 1. In-Depth Tutorials & How-To Style Articles A good old-fashioned tutorial never fails to impress audiences when done right. Some great examples of tutorials include: How To Use LinkedIn Sponsored Updates How To Use Facebook Power Editor: A Detailed Guide 9 Steps To Getting Started With LinkedIn […]

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