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11 Ways To Get More Email Subscribers & Increase Conversions

Are you publishing content on a blog but not converting enough leads from it? Email marketing and blogging go together like peanut butter and jelly but it takes more skill and experimentation that achieves the end result we seek. It’s not easy, it requires hard work, creativity and consistency to ensure you find the rhythm that works for you and your audience as quickly as possible. I’ve spent a lot of time, effort and money finding my rhythm and there are a few tricks or “tried and true” methods I’ve come across. There are also a few tricks that used to work really well and have become more saturated. I’ll discuss those too. 1. ebooks Are Out. Courses & Libraries Are In. White papers, checklists and reports were driving a lot of email subscribers for a few years until it became more common to see eBooks. Providing concise eBooks that contained unique and actionable information have been effective in recent years but we are reaching the point of saturation. Many experts including John Jantsch and Derek Halpern have recently noted the shift towards free online courses and content libraries as incentives for email subscribers. Copyblogger is a great example of […]

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