I know. We all feel the same way… NOT ANOTHER SOCIAL NETWORK! Sadly, the case is that the fastest growing social networking site, Pinterest has elbowed its way into the area and appears to have no intention of going anywhere. I’ll quickly address what I feel are it’s strong points based and also address some of the concerns and things businesses should be aware of when deciding whether or not they want to implement Pinterest marketing into their overall social media strategy. 1. It’s Great For Products Pinterest is powerful for connecting your products with compatible customers since their interests connect people rather than who they know. Bestselling author Gary Vaynerchuk predicts the “interest graph” becoming a more familiar and increasingly important metric as we progress through the next 5 years. With Pinterest driving more traffic than Google+, YouTube and LinkedIn combined in the month of January, this is something we have to take seriously as entrepreneurs. Adding Pinterest marketing to your strategy is looking more and more like a must for many businesses. 2. It’s Mostly Women But Men Are Catching On In it’s current state, Pinterest hasn’t shown huge promise for a predominant male demographic. Sorry, Old Spice! [...]
4 Reasons To Add Pinterest Marketing To Your Strategy
The Dentists Guide to Social Media Marketing
Are you looking for ways to grow your dental practice? Have you heard about other dentists using social media marketing to grow their business? Maybe you already have a Twitter profile or a personal Facebook account and have started using them to promote your dental practice already. By promoting your dental practice on Facebook, Twitter, YouTube, LinkedIn and other social media networks, you’ll be right where your current and prospective patients are. Successful dentists are also beginning to realize that social media tools are cheaper, faster, and more efficient than traditional dental marketing methods for growing their practice. These benefits are among many reasons why dentists are adopting social media to supplement their traditional dental marketing. A Twitter survey of 38 dentists conducted by “The Wealthy Dentist” early last year found over half (57%) of the respondents were already using social networking sites like Facebook, Twitter and LinkedIn for professional purposes. At the time of the survey, dentists didn’t yet consider social media sites central to their online dental marketing but even then, the numbers were revealing. Dentists love Facebook. Half (49%) use it professionally, and 83% personally. One in three dentists are on Twitter. 31% use it professionally, and [...]
What Separates Superstar (6 and 7 Figure) Coaches From the Rest?
Coaching has become an increasingly popular profession Coaching has been dubbed the “second fastest growth industry in the US” after Information Technology. This fact has been quoted often since 2000 and still rings true today. Since coaching has such diverse subjects and skill sets, the top three industries with the fastest growing wage/salary listed in this 2009 list by the Bureau of Labor Statistics could also easily include coaches. The coaching industry certainly has its superstars with folks like private college admissions coach Michele Hernandez, who can charge as much as $40,000 helping a student get admitted into a ivy league college. The self-help icon Tony Robbins earns up to $100,000 for a single breakthrough session. These experts are able to command more money in an hour than the average full-time employee makes in a year. I’ve had the opportunity to work closely with some of the world’s top coaches that are making millions of dollars a year and I can tell you with absolute certainty that, not only can you do the same, you can do it better and FASTER than ever before. Click here to get the complete PDF Report on Social Media Marketing for Coaches & Consultants [...]
The Accountants Guide to Social Media Marketing
Are you an accountant thinking of using Facebook, Twitter, LinkedIn and other social media tools to promote your accounting firm? You may already have a website and personal accounts with the various social networking sites like LinkedIn and Facebook, but have you created a strategy that ties them all together to further promote your accounting business? This article will show you some of the many ways you can use social media marketing for accountants to effectively grow your practice. Initial Skepticism of Social Media Marketing for Accountants Until late last year, accountants seemed to be wary of using social media for their accounting firms, preferring to use social networks only for professional networking and not for business communications. This fear was due to company concerns about keeping a trustworthy image and dealing with sensitive information. Despite initial skepticism regarding social media, many top accountants are now implementing strategies that include LinkedIn, Twitter and Facebook with great success. A recent article in FinancialDirector (UK) highlighted: “Businesses that maintain a block on employees accessing social media may be making a mistake. Of the three most recent uses of social media we asked them to share, 17 percent of Financial Directors said they [...]
