LinkedIn has been steadily rising to the top of the social media totem pole since it’s debut, especially within regards to professional connections. With LinkedIn recently outpacing growth over Facebook in Indonesia and it’s recent acquisition of Rapportive, a tool that lets you see social data of contacts in your email, you don’t want to miss out capitalizing on all opportunities to make your business boom. The bottom line is sales. Are you ready to increase yours exponentially? Here is a social media strategy that will work for anyone and give you 5 exceptional ways to generate more leads on LinkedIn. 1. Start by making your initial message a little more personal. If someone reaches out to you online, it may take you a minute to remember their face – “Did I meet them at that conference six months ago, or just bump into them at a Starbucks? Did I actually work with this person at some point?” You get the idea. When you introduce yourself to others, they might have a similar reaction, so be sure to introduce yourself clearly, as you would at a business function, while being as warm and sincere as possible. 2. You need to [...]
5 Essential LinkedIn Strategies for Small Businesses
Strategy is defined as a plan of action to achieve a certain goal; therefore LinkedIn strategies simply mean your plans for using LinkedIn must be to achieve a goal. Strategies are a combination of tactics — tips and procedures. Most LinkedIn strategies online are actually lists of successful tactics. They’re usually marketing basics, LinkedIn style. First you must determine your goals and discover what LinkedIn can and cannot do for you to achieve those goals? From my experience most small businesses share the same goal, they are looking to increase clients and contacts in the easiest, fastest and cheapest way. In this article I will share with you five ways in which you can do that with LinkedIn. 5 LinkedIn Strategies You Need To Know 1. Make strategic alliances Small businesses need allies — contacts and connections that can help them further their goals. Allies provide information and help and sometimes they give you opportunities to find just the right business, service or person you need. LinkedIn can help you identify groups you can join and people to follow. Use LinkedIn’s search feature to search for keywords that would help you find your people. Or go to Groups Menu > [...]
5 Powerhouse Tips Your LinkedIn Strategy Is Probably Missing
Is your LinkedIn strategy working as well as it could? Are you happy with the results you’ve achieved on this social networking platform? If your response is anything less than glowing, then its time for a change in strategy. This article will reveal 5 simple yet powerful tips that are often overlooked as part of an effective LinkedIn strategy. If you’re already networking on LinkedIn then you know how important a good profile is. You may have heard the value of joining groups and participating in discussions as well. What you may not know is that there are little extra bonuses hidden all over LinkedIn that will jumpstart your visibility and allow you to stand out from the competition. 5 hidden bonuses that often go overlooked as part of a quality LinkedIn strategy 1. SEO Your Profile A good profile is more than just adding a photo and talking about yourself. Make sure you’ve included your top keywords throughout your LinkedIn profile and professional headline. Edit the dynamic URL of your public profile so that instead of having a string of numbers it will show your name and/or keywords. In addition, LinkedIn offers you three places to include website links. [...]
