FREE MASTERCLASS
Join #1 bestselling author of The LinkedIn Code for a free training on "Cracking The LinkedIn Code"
register for our free webinar

How to Create an All-Star LinkedIn Profile [INFOGRAPHIC]

Having a LinkedIn profile is no longer enough, especially if no one is seeing it. Or worse, people are seeing your profile but it does a poor job of representing you and what you do. Your LinkedIn profile is an essential part of your personal brand and having a great one is a MUST if you plan to do any form of LinkedIn marketing. According to LinkedIn, your profile may already show up with All-Star status. Sadly, that means nothing at all. It could simple mean you’ve added the various sections into your profile, perhaps with little to nothing in those sections, yet it still shows all-star status giving you a false sense of your professional presence. To me an all-star profile means that you… Are easily found when someone searches for what you do and Your profile intrigues people, makes them want to connect and learn more about you In this article, I am going to show you exactly how to have true all-star status with a comprehensive step-by-step LinkedIn profile infographic so you can visually make sense of what it takes to truly have an all-star profile. In following the steps laid out in this article and infographic, […]

The Secret To Getting Found On Page 1 of LinkedIn Search

When B2B professionals hear that LinkedIn is 277% more effective for lead generation (aka social selling) than Facebook or Twitter, they quickly realize LinkedIn is not a tool that can be ignored. Despite this impressive statistic, there is a problem that degrades the efficacy of the entire process for most people (and that likely includes you too): your prospects aren’t finding you when they search for professionals like you. Chapter 3 of my newly released book, The LinkedIn Code, discusses my “formula” for optimizing your profile to get to the top of LinkedIn search results. Your credibility is enhanced when a prospect searches for the services you provide and finds you on their own. As long as you don’t disappoint them when they arrive to your LinkedIn profile, you have an advantage that’s very difficult to buy because it’s organic. On a side note, if you don’t have an impressive LinkedIn profile already, learn how to perfect it here. Disable Notifications First You should not do any editing to your profile until you have disabled notifications otherwise everyone in your LinkedIn network will receive an update for every single profile change. I can assure you that both you and your […]

How To Write The Perfect LinkedIn Headline

A title is the most important part of an article or blog post when promoting it online because it’s the first thing that anyone see’s. When writing your LinkedIn profile, your LinkedIn headline is arguably the most important part as it’s the first thing that anyone will see. Your headline will determine whether they will take the time to click on your profile to learn more.      Scroll down past the image for the entire article 1. Does Your LinkedIn Headline Standout In Search? You’ve only got 120 characters for your LinkedIn profile headline and you should use every single one of them to leave an impression in the search results. When prospects are scrolling through the search results, will you stand out as one of the best LinkedIn profiles? Here are a few tips to make your LinkedIn profile headline standout more: Can your ideal prospect quickly identify that you offer what they’re looking for? Try to find your LinkedIn profile through search using your chosen keywords and see how it looks compared to your competition Track how many views your profile has had in the last few days/weeks, tweak your LinkedIn headline and watch for any change in […]

Pin It on Pinterest