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The State of Sales 2017 (Report Findings)

LinkedIn recently release a report on The State of Sales 2017 and only affirms what I have been advocating for quite some time already: That, far from being resistant to new methods, more organizations have actually embraced sales technology, allowing it to become deeply embedded in their day-to-day operations. In this technology-driven world, this finding is hardly surprising. Interestingly, I find myself repeating this at every speaking engagement, and I’ll probably never get tired of saying it: It’s time that we realized just how ingrained digital selling has become in our society. But what do the numbers from the latest LinkedIn report actually say about the state of digital sales in 2017? And what should your next course of action be if you want to take advantage of this shift in selling and technology? In this article, I’ll examine the data that The State of Sales 2017 report presents, share my own insights and experiences about each point, and hopefully be of help to you in absorbing what all of this really means for your business. Digital sales and the tech-driven shift The LinkedIn report starts with a pretty bold (but unsurprising) claim. Based on their findings, over 91% of […]

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