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21 Steps To The Perfect LinkedIn Profile

Signing up for a LinkedIn account is easy enough but if you want to know how to create a LinkedIn profile that will attract your target market, this article is probably the most complete breakdown I’ve ever done on the subject outside of my advanced LinkedIn training course, the LinkedIn Profit Formula. UPDATED February 27, 2013: Even though the last update for this LinkedIn training was December 2012, LinkedIn has made so many more changes recently that it became necessary to update every single graphic. You will notice a few steps got removed and a few more got added – this is because things have become much simpler with your LinkedIn profile thanks to all the recent changes. Even if you have already gone through this post before, make sure you go over it again so you don’t miss anything when creating your perfect LinkedIn profile! The key to your success on LinkedIn begins with a powerful and professional presence.  You must strategically write your profile with your ideal client in mind before you start connecting to maximize the impact of your first impression online. I’ve outlined 21 different key points that I believe are important to fully optimizing your […]

Use Social Media Like a Pro: Social Media Training in Kelowna

As part of Kelowna Chamber of Commerce’s mission to integrate the options of modern business developments, I have been asked to do a 2-hour social media training for local Kelowna business owners. As a social media speaker, trainer and consultant I will be delivering a seminar called “Use Social Media Like A Pro.” The event will be held at the Holiday Inn Express, 2429 Highway 97 North Kelowna on September 22, 2011 from 9am – 11am. As the event description says “Social media is here to stay and your business NEEDS it to succeed!” I will be sharing how Kelowna businesses can integrate the power of social media to increase visibility and attract new customers. The social media training will cover things such as the power of social media and how it can help you to increase your visibility, how to communicate with people via social networks and how you can create content to make you seen as an industry leader. All of the strategies covered will show you how you can use social media marketing to grow your business. The event is in response to the changing marketing needs of businesses across the Okanagan. This social media training caters to […]

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