49 Social Media Tips For Business
Anyone involved with marketing knows how much time can be spent to find great content for social media posts each day.
In this blog post I’ve scoured the web for some of best social media tips from the experts. These tips are helpful for all businesses and will be great content for you to easily share on your social networks.
Make sure you take a bit of time to check out the people who shared these tips as well as there is a TON of incredible knowledge amongst those on this list. I’ve included their Twitter ID to give them credit for their social media tip or in case you want to tell them how awesome they are.
49 Social Media Tips, Ready For Your Twitter Feed!
1. If you want all of your followers to see your tweet in their stream, you MUST start a tweet with a character and not an @username. via @Hubspot
2. Telling a good story in social is more like architecture than art. via @audienceagents
3. Don’t just target your audience. Target the people who influence your audience. via @SimonCrofts
4. 85% of American adults are online and 72% of them use social. About 70% of American households had satellite or cable TV in 2011. (Pew Research)
5. Content is fire. Social media is gasoline. Use social to drive awareness of your content more so than awareness of your company. via @jaybear
6. Too much content will NOT giveaway your secrets. A list of ingredients doesn’t make someone a chef. via @jaybaer
7. The customer is absolutely positively right – especially when he or she is holding a smartphone. via @SociallySorted
8. Ask not what platform you should be on next, but if your blog has regular content for sharing to that platform via @SociallySorted
9. Fans are great but leads are better. via @AmyPorterfield
10. When on other business pages, it’s okay to respond to questions if you have the answer. But, do NOT pitch your own offers as a solution. via @marismith
11. Even in a world with 52 billion indexed web pages in Google’s database, unique content opportunities exist. via @tpldrew
12. Focus your message on what customers are willing to pay for. via @dorieclark
13. Setting up expectations upfront with any social communities will prevent a lot of unnecessary thrash around your brand image. via @Ekaterina
14. If a customer is being unfair in comments or in a wall post, use humor. It always works. via @AgoraPulse
15. One rule of thumb is 80% of your updates should be about engagement and the other 20% are posts that are selling. via @jeffbullas
16. You have about 3 seconds (if you are lucky) to get someone to click on your headline on Twitter. Learn to write a good headline. via @jeffbullas
17. Don’t expect your content to be shared if you only write once a month. Your content production needs to be regular like a newspaper or any other offline publication. via @jeffbullas
18. Place social sharing buttons on your blog to make it easier for people to share your content.
19. Watch per post metrics daily. Esp. negative feedback. Don’t ignore/delete negative comments. Respond! via @mikedelgado
20. 46% 18-34 use mobile as their first screen, for 30% its a laptop and for 12% its the TV. Adjust your marketing accordingly. via @AAC_marketing
21. LinkedIn is the best channel to position yourself as a thought leader in your industry. via @StephSammons
22. If you are reaching less than 12% of your fans, you need to get better at posting and use ads. via @briancarter
23. Getting engagement on Facebook is not different than how you made good friends in kindergarten – you shared. via @ramonray
24. Facebook mobile doesn’t show tabs. Way around it is to send them to another version of the tab hosted on a webpage. via @briancarter
25. Only 15 mins/day on LI? Ask and answer questions in the LinkedIn Groups your prospects use. via @briancarter
26. Place valuable offers (calls-to-action) in the “Products” section of your LinkedIn Company Page for lead gen via @StephSammons
27. Run targeted LinkedIn ads to grow your page to 100+ followers…you’ll get more traction from there. via @StephSammons
28. First step of personal branding for young professionals is a clean, effective & accessible LinkedIn profile. via @BHsocial
29. When attending a conference, write a blog post on a related topic so attendees who Google you see that 1st. via @BHsocial
30. Blog authorship provides the equiv of a “as seen on TV” stamp of approval to a salesman’s content, pitch. via @BHsocial
31. Content fuels any & all of your social channels. If you don’t have the right content, you won’t get results. Start there. via @JasonMillerCA
32. If you’re unlikeable, it’s you against the world. If you’re likeable, it’s you with the world by your side. via @DaveKerpen
33. When you help others, & you are likeable, people want to go out of their way to help you succeed. via @DaveKerpen
34. Personalization and relevance is KEY in whatever format you choose to engage with. via @nimble
35. The second-screen trend is bigger than Twitter vs. Facebook. via @Forbes
36. If you can get good engagement with your selling posts, you can sell more often. via @briancarter
37. I’m not using Twitter to consume information, I’m using it to consume engagement. via @garyvee
38. 84% of the fans of company Facebook pages are – on average – current or former customers of the brand. (Pew Research)
39. If you ever want to get really creeped out at the world, just check the “Other” tab of your FB message inbox. via @brit
40. Provide value. What’s the point of sending a message unless you are sharing something valuable or meaningful? via @kimgarst
41. Be sure to include you website in your Twitter bio. If you don’t have website, use LinkedIn or your Facebook links. via @kimgarst
42. Use social media to establish relationships with the right people. The key is the ‘right people’ part. via @constantcontact
43. Keep you content short and sweet. Social media can be overwhelming, capture your readers attention w/posts less than 100 characters. via @constantcontact
44. If someone tells you you’re awesome, thank them, don’t retweet them. It’s classier, and your followers don’t care. via @Marc_IRL
45. Success in social media demands that you get personal. via @constantcontact
46. The good thing about LinkedIn is that the quality of the debates are absolutely fantastic. via @richardbranson
47. If you’re campaigning on an issue, we’ve found Twitter to be very effective. via @richardbranson
48. The only thing you can’t buy is people’s time, if you want to build a brand you need to connect with people. via @JC7777
49. By the time you read this, this tweet might already be dead! – the life of a tweet is 8 seconds. via @DelphineRB
Add Your Social Media Tips
We want to hear your favorite social media tips in the comments section below. If we get enough great responses we will release a second edition of this series and potentially feature your answer!
