Melonie Dodaro • Content Marketing

Content Marketing Roadmap: The B2B Buyer’s Journey

How does your content strategy influence referrals and convert your leads? Examine the B2B buyer’s journey via the lens of content marketing.

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Six Stages to Sales and Marketing Alignment (Framework)

Melonie Dodaro • Social Selling & Digital Sales

Six Stages to Sales and Marketing Alignment (Framework)

Sales and marketing alignment is necessary to attract today’s modern buyer. Here’s a solid framework you can adopt for your business.

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LinkedIn Marketing in 15 Minutes a Day

Melonie Dodaro • LinkedIn

LinkedIn Marketing in 15 Minutes a Day

With so many things competing for your attention, it can be hard to devote the necessary time to marketing or networking on LinkedIn. But almost everyone can find 15 minutes a day to devote to LinkedIn marketing.

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LinkedIn Unlocked presents how to convert your LinkedIn connections into paying clients

Melonie Dodaro • LinkedIn

How to Convert Your LinkedIn Connections into Paying Clients

LinkedIn Unlocked presents five essential steps for successful lead generation. Social selling has never been easier with The LINK Method™ to turn your LinkedIn connections into paying clients.

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Unmasking Fake Twitter Followers, Social Media Fraud & Fake Profiles

Melonie Dodaro • Social Media Marketing

Unmasking Fake Twitter Followers, Social Media Fraud & Fake Profiles

Social media in general and Twitter, in particular, is taking a huge hit after revelations that celebrities, politicians, athletes and influencers in all walks of life boosted their social media following by buying fake Twitter profiles.

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