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Recent blog posts
Melonie Dodaro • LinkedIn, Social Media Marketing, Social Selling & Digital Sales
LinkedIn has replaced its entire content ranking system with something fundamentally new. The platform launched 360Brew, a new AI-driven model that determines what appears in your feed, which posts gain traction and how professional relevance is defined. This isn’t a small update or tweak to existing algorithms. For years, LinkedIn rewarded consistency, engagement speed and
Melonie Dodaro • ChatGPT, Personal Branding
Discover how to build an authentic introvert personal brand without compromising your need for solitude. Learn from history’s quiet changemakers and get actionable tips to create a lasting impact while staying true to yourself.
More posts
Melonie Dodaro • Social Selling & Digital Sales
Whether you’re a global company or have a small sales team, these 7 social selling best practices will help you leverage relationships online and close more sales.
Melonie Dodaro • Social Selling & Digital Sales
The internet and social media have forever changed the way we buy and sell. Sales leaders today have no choice but to learn everything they can about social selling in 2021 and help their teams master it. Adapt or die!
Melonie Dodaro • Social Selling & Digital Sales
Follow these 19 steps to social selling on LinkedIn if you want to generate a predictable stream of new leads and clients consistently. This proven system will show you how to leverage LinkedIn effectively for lead generation.
Melonie Dodaro • LinkedIn
What are your thoughts on the LinkedIn SSI score: vanity metric or valuable tool? Here is an overview of the LinkedIn’s SSI score, its relevance to your social selling process and ways to improve it.
Melonie Dodaro • LinkedIn
There is a right and a wrong way to send LinkedIn messages. Messaging is a key part of using LinkedIn for business. Unfortunately, most approach it the wrong way. What is the right way? Find out here.
Melonie Dodaro • LinkedIn
Most people really struggle when it comes to writing about themselves. This article provides a detailed LinkedIn training on how to write a profile that is interesting, compelling, and that stands out.
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